Er. Rudra Prasad Sahoo

Marketing Analyst🤝| Digital Marketer🧑‍💻| Digital Strategist📊 | Advertisement Specialist📢 | Web Developer 🇮🇳 | Social Media Marketer🕵️‍♂️ | Freelancer☄️
April 22, 1994

About Candidate

I’Certified Marketing & Digital Marketing Professional. 4+ years of experience in offline and online marketing activities. Excellent interpersonal skills and teamwork abilities. I am looking for an opportunity to apply my knowledge, experience, and skills to the implementation of innovative marketing strategies for business growth.


Advanced Digital Marketing Program 2022
Digital Scholar

Course Highlights:- 1- The Digital Scholars' Digital Marketing Program includes the following course details: 1- Graphics Designing Using Canva 2- Landing page 3- WordPress Management 4- Email Marketing Secrets 5- Search Engine Optimization (SEO) 6- Social Media Management (SMM) 7- Content Writing 8- Search Engine Marketing (SEM) 9- Automation 10- Copywriting 11- Affiliate Marketing 12- Social Media Optimization (SEO) 13- Digital Strategies & Planning 2- 6 months of on-the-job training in digital marketing activities, plus an internship training program.

Master of Business Administration (MBA) Jan 2016 - Mar 2018
Biju Patnaik University of Technology, Odisha

Master of Business Administration with Specializations in Marketing and Human Resources Grade:- " E "

Bachelor in Technology (B.Tech) 2011 - 2015
Biju Patnaik University of Technology, Odisha

Bachelor in Technology (B.Tech) with Specialization in Electronics and Communications Engineering Grade:- " E "

Work & Experience

Digital Marketing Executive July 1, 2022
Genres Ad Private Limited

Working as Digital Marketing Executive at Genres Ad Private Limited. 1- During my time here, I've worked with 10 Private Business Organizations along with associated Government Officials' Online Public Relations & Reputation Management Activities. 2- Responsible for activities Social Media Management | SEO | Content Writing | Event Coordinate 3- Website Design | Develop | Optimization with the knowledge of 5 Website Builders, 3 Page Builders 4- Responsible for lead generation | Online Strategic Planning | Online Advertisement ( Meta & Google Ads ) 5- Experience in Online Event Coordination, Campaign Management, and Contest Administration 6- Optimizing 110+ keywords for Google's SERP | Contributing to a 4x increase in revenue for the Business Skills: Social Media Optimization (SMO) · Digital Communication Strategy · Website Building · Search Engine Optimization (SEO) · Graphic Design · Creative Content Creation · Search Engine Marketing (SEM) · Project Planning · Project Management · Advertising · Social Media Marketing · Facebook Ads · Online Advertising

Digital Marketing Intern May 1, 2022 - July 1, 2022
echoVME Digital

Key Highlights 1-Work in live Projects 2-Work with Agencies 3-Work on multi-dimensional Digital Marketing Activities Activities Details:- Digital Strategy Planning |WordPress Web Development |Marketing Automation |Quora Marketing | Graphics Designing | Content creation for Social media | Social Media Management | Social Media Strategies Development Ads and Campaign Management | Competitors Analysis |Social Publishing SEO Optimization | Brand SEO Analysis | Blogging | Brand audit | Keyword Analysis |Keyword Optimization |Social Bookmarking Tools & Application Used:- WordPress |Canva |Quora |Pabbly Connect |Swipe Pages |Competitors.App | | Meta Business Suite |

Independent Freelance August 1, 2021

1- Working as Freelancer Marketing Growth Specialist on various marketing development projects and Helping Businesses Grow with One-Stop Marketing Solutions & Assistance. 2- Work Experience of 12 Projects on time & 45 Business Consultations. 3- 7 Website Development | Website Optimization | Website Design projects completed. 4- Run Ads Worth 5 Lakh | Boost Sales Revenue by 5x | Generate More than 1 Lakh Leads For the Business. 5- Practical Project Experience in Content Writing | WordPress Management | Landing Page & Automation | Online Advertising | SEO | Blogging | Graphics Designing | Meta & Google Ads and Google Analytics. 6- Project Activities include Niche Marketing, Marketing Strategy Planning, Business Development, Lead Generation, Advertisements & Branding, Content Designing, and Marketing Materials Design. 7- Identifying customer needs, clarifying information, researching every issue, and providing solutions to any incoming issues via multiple channels of communication, as well as growth consultation sessions. 8- Responsible for the planning and execution of a customer awareness program for advertising and brand visibility. * Understanding Tolls & Applications: - WordPress, Swipe Pages, Calendly, Canva, Google Search Console, Google Key Word Planner, Ubber Suggest, SEMrush, Razor pay, Instamojo, Quora, Zoom, Facebook Pixel, LinkedIn Sales Navigator, Meta Business Suite, LMS, Hubspot, Pabbly, Zenler,, Nichesss, Publer, Hootsuite, Insta Champ, Answer the Public

Business Development Trainee May 1, 2021 - July 1, 2021
Think & Learn Private Limited (Byju's)

* Worked in an individual contributor role. Connecting to students and parents & showcasing the unique Byju's way of learning. * Responsible for handling k-10 & k-12 segments. * Engage with parents and assist them in comprehending BTLP, BTLA, and Biju's Classes with the quality unique way of learning approach for their students by demonstrating its features, benefits, and testimonials with achievements. * Responsible for organizing, conducting, coordinating, and monitoring activities related to the Educational Content Sale. * Planning and development of a strategy to meet the monthly sales target. * Mentoring and guiding students to achieve better educational growth and outcomes. Good interpersonal and presentation skills. * With the help of a local survey, we have gained a thorough understanding of the Indian education sector. * Deep understanding of customer segmentation, sales pitch, counselling session, product knowledge, business development, after-sales support service, lead generation, inside sales, rapport building, illustration, problem recognition, need generation, lead activity, and lead stage. * Hands-on experience with Lead squared for customer relationship management and Ameyo for lead generation sources. * Responsible for lead generation, lead activity management, lead task management, and lead stage to prospective buyers.

Assistance Marketing Officer November 1, 2018 - May 1, 2020
Randstad India Private Limited ( Deputed To Emami Cement Limited)

Randstad India Private Limited ( Deputed To Emami Cement Limited) * As part of the project work with Emami Cement Limited, I played a key role in developing the target market. * Responsible for identifying, qualifying, and generating new leads and opportunities, as well as developing strong network connections and building client relationships in order to drive margin and increase sales revenue in order to meet the sales target. * Created databases to capture market data, kept a sales track record and delivered it to the reporting authority on a daily, weekly, and monthly basis. Annually, quarterly. * For Business Developments, conduct research, and analysis on recent developments, as well as market analysis. * Responsible for the planning and execution of a customer awareness programme for advertising and brand visibility. * Coordination and assistance with the marketing team in developing marketing strategy, sales, and targeted product/service offerings. * Providing complete product sales service for B2B and B2C sales. * During my time here, I collaborated with 47 dealers, 65 retailers, and 11 business organizations. * As a team, we achieved 1 lakh MTN in sales in a year. * Manage all stages of the customer lifecycle, including lead generation, pipeline management, opportunity management, and meeting scheduling and preparation. * Assigned a unique project called VISTAR, which the CMO sir and the Branch Head sir oversee. * Successfully coordinated the VISTAR Program by reaching out to people for market development through market research and analysis, and connecting individuals with the program as a VISTAR Retailer to achieve maximum market sales. * Create a key marketing strategy, manage sales activities, and promote the VISTAR Programme. * During my time on this project VISTAR, I collaborated with 94 individuals for the program. * Responsible for providing on-the-spot service to Vistar retailers by maintaining a strong intermediary network and a prosperous relationship. * Maintain standard reports to track business


Digital Strategy Planning
Social Media Management
Paid Ads
Website Design | Development | Optimization
Content Creation
Search Engine Optimization (SEO)
Landing Page & Automations
Search Engine Marketing
Event Co-ordinate
Project Management


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